JOURNAL
Digitisation and capital boost fuels growth in Africa’s luxury fashion industry
The clothing industry has a long history and involves tangible assets. Good quality fabrics, logistics and manufacturing remain key to the successful growth of the fashion industry here, so investment in infrastructure and agriculture will remain at the top of the agenda in order to unlock its ...
Your 2021 Guide for Fashionable Christmas Gifts
Searching for Christmas gifts can be a daunting task. It’s almost impossible to balance your budget and the taste of each and every person you would like to surprise during this season of giving. However, if you are shopping for women, Fashionomics Africa has made your life easy by curating a ...
Daring & Authentic Fashion: A Review of Moshions’ Imandwa Collection Spring/Summer 22
The wait is finally over. Moshions is back with a new collection. The high-end Rwandan clothing brand is doing what it does best –reviving culturally inspired design and setting the pace for the future of fashion. The first weekend of November saw the opening of its new Spring/Summer line – the ...
Linda Khumbanyiwa Discusses the New Lynne Kayenne Studio Collection & the Importance of Collaboration
When Fashionomics Africa last spoke to Linda Khumbanyiwa, founder and creative director of the Lynne Kayenne Studio brand, we all found ourselves amidst the global COVID-19 pandemic. Like many other creatives with a clear vision and a strong drive to realize it, Linda used her lockdown time ...
The Story Behind the Malagasy Fashion Brand Voahary
Madagascar is blessed with a fashion industry that thrives much better than most, in Africa. Its industry is blessed with creative entrepreneurs who are doing amazing work in their spaces, mostly using resources that are native to them. In this week’s edition, we celebrate Voahary, a Malagasy ...
Krafted Ink: Leaving a Mark in the Creative Sector, Through Gifts That Speak to the Heart
Well known for her bespoke, eco-friendly, handmade Ankara notebooks and gift set, Gladys is a young lady from Zimbabwe, who has managed to use her love for art in an extra ordinary way. Having been raised in an entrepreneurial family, Gladys went on to implement her experience and knowledge by ...
3 LADIES PIRATES: Growing in Leaps and Bounds despite Hard Times
This week we celebrate 3 Ladies Pirates, a fashion brand that is founded by a team of women from Madagascar. After having featured on our blog in 2020, the 3 Ladies Pirates are back again with exciting news of a new female focused collection called BASIA and a website where you can order their ...
Hatiperi: Youths Harnessing the Power of Collaboration to Create Fashion despite COVID -19
Tino Matayi is the young man behind the clothing label called Hatiperi. The label specializes in casual wear such as t-shirts, caps, hoodies, and masks. Primarily, the brand appeals to the youth demographic, as well as corporate brands that aim to reach the young at heart.
Lamaro Studio's Norah Nyeko on What 2020 Taught her About the Power of Community
We caught up with Lamaro Studio's Norah Nyeko to look back on her 2020, and towards her plans for 2021.
A Special Advent Treat from Fashionomics Africa: Christmas Vouchers for Your Loved Ones
While the weather outside may not be entirely frightful, this year certainly has been. And while the global atmosphere is still not all that delightful, the Fashionomics Africa team has thought of a special advent treat that will, at the very least, help you put a smile on a loved one’s face: ...
5 Winter Wardrobe Essentials from the Fashionomics Africa Shop
The weather is changing and so is our wardrobe - time to deck yourself out in these 5 winter essentials from the Fashionomics Africa Shop
Beyoncé, Zendaya, Trace Ellis Ross and Mumbi Maina – The Celebrities Rocking Pieces by Designers Featured On Fashionomics Africa
Beyoncé, Zendaya, Trace Ellis Ross and Mumbi Maina - what do these celebrities share in common? They all have an impeccable sense of style and have been seen wearing products from designers featured on and available via Fashionomics Africa.
