JOURNAL
Your 2021 Guide for Fashionable Christmas Gifts
Searching for Christmas gifts can be a daunting task. It’s almost impossible to balance your budget and the taste of each and every person you would like to surprise during this season of giving. However, if you are shopping for women, Fashionomics Africa has made your life easy by curating a ...
Daring & Authentic Fashion: A Review of Moshions’ Imandwa Collection Spring/Summer 22
The wait is finally over. Moshions is back with a new collection. The high-end Rwandan clothing brand is doing what it does best –reviving culturally inspired design and setting the pace for the future of fashion. The first weekend of November saw the opening of its new Spring/Summer line – the ...
NATAi NATAi: For the Simply Sophisticated Woman
NATAi NATAi is a women's fashion brand with a focus on fun, day to night pieces that accentuate the feminine physique, while maintaining a great sense of style and sophistication. The brand’s goal is to offer a collection of pieces that are versatile, transcend time, and make one feel confident, ...
Intricate Lifestyle: Zimbabwe’s Own Active Wear Brand
Intricate Lifestyle was founded by Dean Hunda, an entrepreneur from Zimbabwe. He grew up in Zimbabwe’s second largest city, Bulawayo before moving to the capital city Harare, in 2018. Fashion is not something that Dean was inclined to from childhood, but an inspiration from his friends.
Ngiri Giri: Ethically Fashionable
One of the things we love about fashion is its diverse nature and ability to combine multiple goals. From creative expression, employment and community upliftment, fashion has the power to change societies and ultimately economies, in a variety of ways. In Kenya, Ngiri Giri has established ...
LÀBÁKÈ LAGOS: Blending Style and Sustainability
The African fashion industry is heeding the call to sustainability, by leaning into eco-friendly business models. As Fashionomics Africa, we are always excited to support these efforts, and more so, share the stories of innovators who are standing out by adopting sustainable business practices. ...
Adjei Anang: Ghana’s Face of Bespoke Suiting
Africa is a goldmine of potential when it comes to the fashion industry. With the right combination of skills, markets and circumstances and time, the talent tin the fashion industry can flourish. Fashionpreneurs across the continent continue working tirelessly to achieve this goal, in their ...
Riso Jeradi: Reflecting the Power of Women through Fashion
Zimbabwe’s fashion industry can definitely benefit from better days. Its development is at a stage where it still needs improvement but that doesn’t mean there aren’t a number of brands that are shaking the industry up with incredible work despite facing tough times. Riso Jeradi is a classic ...
Celebrating Female-Owned Fashion Brands That Have Put Africa On The International Map
For this edition of the Fashionomics Africa blog, we celebrate women’s month by shining the spotlight on women who have worked diligently to tell the African fashion story on world stages. To do that, we share with you 5 African, female owned fashion brands that have been worn by Hollywood ...
Krafted Ink: Leaving a Mark in the Creative Sector, Through Gifts That Speak to the Heart
Well known for her bespoke, eco-friendly, handmade Ankara notebooks and gift set, Gladys is a young lady from Zimbabwe, who has managed to use her love for art in an extra ordinary way. Having been raised in an entrepreneurial family, Gladys went on to implement her experience and knowledge by ...
3 LADIES PIRATES: Growing in Leaps and Bounds despite Hard Times
This week we celebrate 3 Ladies Pirates, a fashion brand that is founded by a team of women from Madagascar. After having featured on our blog in 2020, the 3 Ladies Pirates are back again with exciting news of a new female focused collection called BASIA and a website where you can order their ...
A Special Advent Treat from Fashionomics Africa: Christmas Vouchers for Your Loved Ones
While the weather outside may not be entirely frightful, this year certainly has been. And while the global atmosphere is still not all that delightful, the Fashionomics Africa team has thought of a special advent treat that will, at the very least, help you put a smile on a loved one’s face: ...
