JOURNAL
African Fashion: The New Frontier for Luxury
In this article, we explore Africa as a frontier for luxury, the drivers behind its purchasing behaviors, and how African luxury fashion is likely to evolve given the current trends.
The Dakar Design Hub: Nurturing Africa’s Fashion Talent Through Education
Dakar Design Hub has become a household name in delivering fashion education in Senegal. We sat down with the Hub’s founder Sophie Nzinga Sy, to know more about how the Dakar Design Hub has been supporting Senegal’s fashion industry.
Digitisation and capital boost fuels growth in Africa’s luxury fashion industry
The clothing industry has a long history and involves tangible assets. Good quality fabrics, logistics and manufacturing remain key to the successful growth of the fashion industry here, so investment in infrastructure and agriculture will remain at the top of the agenda in order to unlock its ...
Achieving Gendered Economic Empowerment through Fashion
Fashion is the second largest industry in Africa after agriculture, with an apparel and footwear market estimated to be worth over US$31 billion. Women are a critical part of it as they contribute the most in terms of consumption as well as production. However, when it comes to gender parity in ...
Sustainable Fashion Brands in Africa
Here is a look at some sustainable African fashion brands, that are proving that one doesn’t need to destroy the planet in order to look good!
Fun Facts About Ankara You Probably Did Not Know
From casual to designer clothes, most fashion enthusiasts take pride in their use of the Ankara fabric, in creating the complete African look. Apart from its association with African glamour, there are so many misconceptions of how the “African print” evolved to become an identifier of African ...
How to Verify Your Google "My Business" Account Without A Postcard
Have you been struggling to verify your Google "My Business" account for some time now? If you're in Africa, I know how frustrating it can be waiting tirelessly for that postcard to arrive before you can verify your account.
Riso Jeradi: Reflecting the Power of Women through Fashion
Zimbabwe’s fashion industry can definitely benefit from better days. Its development is at a stage where it still needs improvement but that doesn’t mean there aren’t a number of brands that are shaking the industry up with incredible work despite facing tough times. Riso Jeradi is a classic ...
BAF (Bias in African Fashion) - Building A Just Fashion Industry!
It is often said that the greatest innovations and value driven solutions are born out of times of immense crisis. This was the story for BAF (Bias in African Fashion), an organization founded to foster equality and justice in Africa’s fashion industry.
African Fashion Week London: Sharing Africa's Beauty and Innovation on the Fashion Worldstage!
Founded in 2011 by Princess Ronke Ademiluyi, Africa Fashion Week London is one of the world’s largest fashion shows promoting and nurturing African and African-inspired design talent.
Applications for “Africa’s Got Style” – an online fashion design competition is now open
Africa’s Got Style Fashion Design Competition aims to support designers who can combine “African textiles and styles to make innovative wears”. Cultural exchange is at the helm of African Got style goals.
9 Creative Fashion Styles Generated From African Land
According to a recent study by African Cube, the global fashion industry is estimated to be worth around $1.5 trillion, and Africa's fashion industry is well over $15 billion of worth. Furthermore, with a population of over 1.2 billion, the population is expected to reach 2 billion by 2050 and 4 ...
