Since 2019, the Fashionomics Africa platform has an e-commerce component where designers from the pilot countries (Côte d'Ivoire, Nigeria, Ethiopia, Kenya and South Africa, but also Rwanda) can sell their products within Africa and to the rest of the world thanks to our partnership with DHL, our logistics partner. Supported by the Fund for African Private Sector Assistance, this platform together with the mobile application are the first pan-African business-to-business (B2B) and business-to-consumer (B2C) digital tools dedicated to micro, small and medium-sized enterprises in the textile, apparel and accessories industry.